alara reduces your cell phone radiation exposure to “as low as reasonably achievable.” It is the world’s only case that uses patented technology to reduce your exposure to cell phone radiation while maintaining your phone’s signal strength. Your cell phone communicates by transmitting and receiving encoded signals comprised of radio-frequency energy, a form of electromagnetic radiation. Your head and body can absorb over 50% of the radiation from your cell phone during normal use. Based on studies that show an increased risk of brain cancer in heavy cell phone users, the World Health Organization classifies cell phone radiation as a “possible human carcinogen.” alara is embedded with a patented, micro-thin antenna that automatically pairs with your phone to dramatically reduce your exposure to cell phone radiation while maintaining your signal.alara does not shield or block RF. It redirects RF away from your head and body. The American Academy of Pediatrics (AAP) recommends limiting cell phone use for children and teenagers. The AAP advises that there should be a review of radiation standards for cell phones in an effort to protect children’s health. In 2011 the World Health Organization (WHO) International Agency for Research on Cancer (IARC) classified radiofrequency electromagnetic fields as possibly carcinogenic to humans. alara cases are custom designed to reduce radiation exposure. The cases are embedded with patented antenna technology that reduces your exposure to cell phone radiation. Find out more about our alara technology.