At Lifetouch Inc., our purpose is to help families make memories and share them with others. For more than 80 years, Lifetouch has been the professional photography company of choice for schools, preschools, churches and families. Headquartered in Eden Prairie, MN, the enterprise is organized around four primary business units operating in local communities across North America. Built on the tradition of Picture Day, Lifetouch captures smiling faces from preschool through high school graduation, as well as sports, special events, seniors and yearbooks. Lifetouch Photographers also serve also serves customers in JCPenney Portraits and church communities. Lifetouch is also proud to be a part of the Shutterfly family of brands. One of my favorite parts of my job is seeing all the fun memories captured all over the country through our themed studio events and holiday campaigns that I help develop. Knowing that I had a small part in helping tell their story or capturing that joy makes it easy to come into work every day. The Lifetouch commitment to serving children, families and communities has been visible through its support of worthwhile causes, both locally and globally. Schools have been built where once there were empty lots; shoes have been provided for bare feet; food shelves have been stocked to nourish the hungry; holiday gifts have found their way to families who have lost everything in fires. For more than 10 years, Lifetouch has partnered with the National Center for Missing & Exploited Children (NCMEC) to help provide law enforcement with the most valuable tool when a child goes missing – a current photograph. Each year, Lifetouch distributes SmileSafe photo ID cards, free of charge, to families where Lifetouch provides school photography. Since the inception of the SmileSafe program, 500 million cards have been distributed. The SmileSafe National Safety Program has helped with the successful recovery of children in 24 states. Our School photography team has captured smiles for millions of students since 1936. Our team works together to provide school photography and yearbooks for students across the United States and Canada. From photography to sales, operations to IT, marketing and more, every member of our team plays a valuable role in celebrating this year’s school milestones for generations to come.