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About Soko Store
SOKO employs technology to empower and provide equal access to opportunity for marginalized artisans. Our supply chain innovation uses the mobile phone to connect independent artisan entrepreneurs to Soko in an ethical and transparent “virtual factory”. With SOKO’s mobile tools, artisans have access to an entire world of consumers, expanding their business horizons and entrepreneurial prospects. SOKO is redefining the aesthetics of ethical fashion, creating modern accessories that appeal to the urban woman. Our collections are inspired by architecture and traditional tribal designs, creating a strong yet minimal aesthetic that hints at the brand’s origins. We are proud to provide our customers with a new kind of luxury: handmade, ethical goods at accessible prices. SOKO works with some of the world’s best brands and customers (you!) to shift the perception of ethical fashion and promote conscious consumerism. SOKO founders Gwendolyn Floyd, Ella Peinovich and Catherine Mahugu met and founded SOKO in Nairobi, Kenya. We’ve since expanded from the Silicon Savannah to Silicon Valley, establishing our US headquarters in San Francisco in 2015. We believe that heritage practices can be employed sustainably — our artisans use locally-sourced and eco-friendly materialswhenever possible, such as recycled brass and reclaimed cow horn and bone. We’re pioneering Ethical Fast Fashion, aligning handmade talent from emerging markets with the international fashion consumer. We work with artisan entrepreneurs every day to build their businesses, improve production capacity, and sustainably increase income. The artisan craft sector is the second-largest employer in the developing world. However, it is also one of the most marginalized. Limited to local sales, millions of talented artisans are trapped in micro economies, unable to earn enough to support their families and businesses. Our supply chain innovation uses the smartphone to connect independent artisan entrepreneurs directly to SOKO and our global customers.
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